Why Choose Us

Multiple Brands In One 
Place

Your one stop shop for all things toys. With multiple brands to choose from, we’re confident you’ll find what you’re looking for.

New Brands and Products Added All the Time

We’re constantly sourcing and adding new brands/products to our site. Make sure to check back frequently!

Multiple Categories To Choose From

From games & puzzle to dolls & accessories. We’re certain we’ll have the perfect product to fill your shelves.

Who We Are

TOY & NOVELTY
WHOLESALER

Here at GenX.Fun we are bringing you top-selling, high trending toy and novelty products. With new items being added regularly, we are confident you will find the best products for your store and your customers.

With a heart for the specialty store community, our goal is to offer you direct access to a curated selection of top product brands in the industry. We offer wholesale pricing, wide selection and equal launch opportunities for new, mass trending products. 

For access to our products and wholesale pricing, registration is required. Don't wait... get registered today!

CUSTOMER'S FAVORITES

More Miniverse!
Bratz Minis

Meet the newest addition to MGA's Miniverse, Bratz Mini Cosmetics! Pop culture in your pocket. The girls with a Passion for Fashion are now in mini form! 

• Flash back in time and get your hands on the mini versions of your favorite Bratz cosmetics from MGA's Miniverse! Each mystery trapezoid capsule comes with two REAL WORKING Bratz Mini Cosmetics and a vinyl mini makeup bag.
• Each package is blind, so you won't know which minis you get until you unbox them!With 16 different cosmetics to collect, you can find real working eyeshadow pallets, lipsticks, or mascara. Visit Officialminiverse.com and download the collector's sheet so you can keep track of all the Bratz Mini Cosmetics you've found!